About
I approach every brief through the dual lens of a Design Director and Art Director, shaping ideas that are both conceptually strong and built to scale. My work focuses on crafting distinct visual narratives and translating them into systems that perform seamlessly across channels and platforms.
I have concepted and led fully integrated campaigns for brands including BMW, Hefty, and Chili’s, and more recently have guided design teams in building scalable, user-centered experiences for Microsoft, the U.S. Army, and Bank of America.
Outside of work, I mentor emerging creatives through AIGA and coach basketball and volleyball. I spend my free time on mountain and road bikes, following NBA drama, and appreciating the work of Mariska Hargitay.
What I Bring to the Work:
Creative Direction
Lead concept development and end-to-end creative direction across integrated campaigns and digital experiences
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Design as a Business Driver
Solve complex business challenges through scalable design systems thinking and performance-driven creative
Leading and Growing Teams
Build, lead, and mentor high-performing creative teams across agency and in-house settings
